Professional multimedia designs for compelling communications and marketing. We provide creative media designs including print design, web design, brand design, graphic design, multimedia design and animation design.
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Media Design

Quick start resources.
Professional media design services to make sure you look as good as you really are!
  • Print design

  • Graphic design

  • Brand design

  • Multimedia design

  • 2D Animation design

  • 3D Animation design

  • Outdoor advertising design

 
 
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So what is media design?

Media design is a form of graphic or visual design. The goal of media design is the effective visual presentation of your information, communications and messages.
 
Visual or graphic design of media is crucial to effective communications of your messages. Effective media design builds confidence in the media consumer, and encourage your customers and partners to trust your brand.

Today's multimedia formats

Business information can exist in a wide variety of media formats. Such as:
  • Print media i.e. business cards, brochures, letterheads, print advertising inserts and so on.
  • Brand media i.e. logos, corporate symbols and so on.
  • Advertising media i.e. online banner ads, outdoor billboard advertising, print media advertising , vehicle advertising and so on.
  • Marketing media i.e. print advertising, web banners, brochures, and so on.
  • Animation media i.e. web animations, 2D animations, 3D animations, video productions and so on.
Each media format has unique requirements for effective communication of messages. Hence each needs a unique and different approach to creative design. 
 
 
 
 
A clear understanding of industry standard graphic media document formats is key to a successful purchase of media design services, protecting your investment in the creation of your design documents, and assuring long-term return on investment (ROI) in the strategic use of  those design assets.
 
At the end of every design project, the creative design professional you work with should deliver your creative design documents to you. More often than not, many novice design service buyers do not know about these standards, and too many "design service providers" do not educate buyers on their significance and use in assuring ROI.
 
Ultimately, in today's creative design services marketplace, it is the unfair responsibility of the design buyer to make sure that he/she gets the real value of the design service by demanding these standards from chosen creative design service providers.

Graphic Design Document Formats

All creative designs requires one form of graphic design or another. As such, clear knowledge of graphic design document formats is key to demand and enforce industry standards compliance in creating new media designs.
 
Graphic design documents are created using professional graphic design software. The ultimate creative design software package, used by design professionals to produce not only graphics content, but also audio, video & flash animations, and other print media, is the Adobe Creative Design Suite
 
Whether for print, web, or animation, and no matter what software is used to create your graphic design document, there are 2 standard graphic document formats that can be used.
  • Vector graphic document format
  • Raster graphic document format
 
Vector graphic document format
 
Vector graphic document format is a graphics document where the content of the design (i.e. shapes, colors, lines, etc) is created using mathematical equations
 
Why is this important? Because by using mathematical equations, it means that you can make the content of the design as big or as small in size (or dimension, i.e. width x height) as you need, without losing any detail in quality (i.e. resolution). This means if you want to use the design on as small a media as a business card, or as large a media as a outdoor billboard, the quality of your design remains intact, i.e. you won't have to build your design all over again, just for that media.
 
Bottom line is: all brand identity design assets, including logos and corporate symbols should be completed in vector graphic document formats
 
 
Raster graphic document format ( or Bitmap graphics)
 
Raster graphic document format is a graphics document where the content of the design is created using individual points (or pixels) of color. Raster graphics are also called bipmap graphics.
 
Raster graphics are the opposite of vector graphics because when you magnify raster graphics, you lose resolution, meaning the picture quality degrades. However, there are benefits to raster graphics, primarily, creation of more color range and shades that is richer than possible in vector graphics. This is ideal for photographic images, and high-end print publications like glossy magazine inserts, brochures, and so on.
 
Bottom line is: raster graphics are resolution dependent, and will not scale well if your resolution needs to change. Use raster graphics to produce media design document templates for specific media with clearly defined resolution requirements. For example, creating a print brochure design document to 300 dots per inch (or dpi) or a website design document template to 75 dpi. Since the target media requirements will not change, that design document will always work for just the target media to produce consistent high resolution and detail.
 
 
 
 
Design Document Types  ( File extensions )
 
In addition to the 2 standard types of graphic formats, creative design composition for each media type is completed in specialized design software, producing specialized design documents.
 
At the end of the design process, the client must remember to take delivery of these design documents in order to protect their investments in the designs, allow for creative reuse of the design in future integration / modification projects. Simply taking delivery of only the  "production" or "unmodifiable" versions of the creative designs is not enough. 
 
These are a few of the common design document types and the professional creative design software used to create design documents for the different type of media types.
 
 File Document Extension  Creative Design Software Graphic Format  Media Type
 .AI  Adobe Illustrator Vector graphics Graphic design
 .PSD  Adobe Photoshop  Raster graphics Graphic design
 .FLA  Adobe Flash Professional Composition Animation design
 .INDD  Adobe InDesign Composition Print design / Publishing
 These are examples of graphic files / documents that are non-modifiable or only used in production environments only.
 
 File Document Extension  Media Type
 .GIF Graphic design: web, print, etc.
 .PNG Graphic design: web, print, etc.
 .JPG or .JPEG Graphic design: web, print, etc.
 .SWF Animation design: web, 2D
 
 
 
 

What does it mean to buy media design?

When you buy media design, you are buying a service.
 
As a service, it means you are paying someone, hopefully a professional graphic designer, experienced in the creative design of the specific type of media you need, to spend the time needed to work with you to complete your media design in industry standard media document formats.
 
The most important things to pay attention to when you buy media design service are
  • working with a professional graphic designer experienced with the media format you need.
  • the hourly rate you pay to the design professional you choose to work with. 
  • take delivery of your media design documents upon completion.
Flat-fee media design services are the worst ways to buy creative design. With flat fee design services, you are basically assured that the design service provider will not spend enough time to understand and counsel you on long-term design strategy and implications. 

Media Design Time & Total Cost

Apart from the obvious hourly rate paid for media design service, the single reason for an expensive design is waste of time. Both the design service provider and the design service buyer can waste time during design process.
 
Good design is not necessarily expensive and should not necessarily take a long time. The easiest way to buy an expensive design is to waste time. The value of a design is not measured by how much is paid for it.
 

Creative Assets Design Building Process

Using this process, every design document you buy makes it easier for you to complete your next design project and design documents. Easier means Faster. Faster means less time. Less time means less money. 
  1. Build your brand media kit first.
    By completing your brand design first, you will have addressed a lot of issues that normally result in rampant time wasting during a subsequent media document design processes.
     
  2. Build your specific media document templates as needed.
    Every design service results in the production of one or more design documents. These are called media design templates. These include business card design templates, brochure design templates, letterhead design templates, and so on. However creating all templates cost-effectively requires that you have at least already completed your brand media kit.
     

Buying cost-effective media design service

  1. Work with a professional media design specialist. Find a graphic design professional, experience in creative design of your required media format. 
  2. Negotiate a hourly rate that is within your budget. Have some sense how much time the design is expected to take to complete. You should know how much additional hours cost to complete your design, and what happens if you use less time than you paid for.
  3. Understand how to use your brand media kit. Consult with your creative design service provider to understand how to effectively leverage your brand media kit in future media design projects you need. This is the only way to assure consistent return on investment (ROI) for your brand design investment.
  4. Define your media creative requirements. Each media format has unique requirements and need to be designed differently to be effective. Use creative design to help communicate them clearly.
  5. Take delivery of your media Kit. Take delivery of your brand design documents (or templates) in the the right industry standard graphics format. Learn More >.
 
Our media design service is designed to bring your media design and production to life in the least amount of time
 
 
Design to industry standards.
 
We do not try to avoid the creative process, rather, we focus on optimizing the time it takes to create effective visual designs and deliver design documents to industry standards designed to protect your investment in creative design. Learn more about media design document formats > 
 
 
Pay only for what you need!
 
We don't assume that your media design needs are the same as everybody else. We merely offer the technical expertise to bring your media to life.
 
We offer a creative media design solution to meet every budget, without compromising real value of media design deliverables. 
 
Affordable creative media design rates.
 
At $ 50/hr, our creative design rates are very competitive and affordable. We believe in transparent pricing, so you can avoid unpleasant surprise billing. 
 
 
Fair billing practices.
 
If you need more time to complete your creative media design, simply pay for the additional time at the same low rate.
 
If you spend less time than you already paid for, use the remaining time for other services, or request a refund for the balance of the remaining time. Using our Project Management Console, you are always in control of your project and budget.
 
 
Our design process.
  • We start by providing you with your own personal project manager to work with you and guide you through the media design process.
  • We collect your design requirements and specifications.
  • We provide a comprehensive media advisory on media format, requirements, target markets, competitive analysis, & media development strategies.
  • We implement your media design; all creative design documents are created in industry standard media design document formats, to assure easy reuse and integration with future projects.
  • We deliver all your media design documents to you.
 
 
What is needed to buy this service?
 
There are no special requirements to purchasing this service.
 

Affordable creative design options for everyone!

At $ 50/hr, our creative design rates are very competitive and affordable. We believe in transparent pricing, so you can avoid unpleasant surprise billing.  Learn more about our media design service >
 
 
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